Home Fitness 7 Black-Owned Health and Fitness Businesses That Are Changing the Industry

7 Black-Owned Health and Fitness Businesses That Are Changing the Industry

29 min read

August is Black-Owned Business Month! In honor of Black-Owned Business Month, we wished to spotlight some wonderful Black-owned small and medium firms which are including large worth to the health, wellness, nutrition, and health industries. 

Black-Owned Business Month is about recognizing and supporting Black-owned companies from throughout the nation. By supporting Black-owned companies in the health, wellness, nutrition, and health industries, you contribute to decreasing a few of the underlying components that result in health inequalities.

This article is devoted to highlighting Black voices in the wellness and health business, lots of which we’re proud to say are a part of the AFPA neighborhood of graduates.

Do you need to assist Black-owned health, wellness, and health companies? Reach out to every of those professionals, comply with their social pages, and extra importantly, purchase and suggest their merchandise and companies! 

Stephanie Bernard – Healthy Hair to Toe

Stephanie Bernard is an AFPA-certified Holistic Nutritionist and founding father of Wholistic Healing Services, LLC. She is a three-time WEGO Health Award Nominee and has been featured by Glamour journal and Sephora. 

In 2006, she suffered a extreme automobile accident, and in 2010 she was recognized with Lupus. Soon after, she made the choice to take cost of her health and start her holistic therapeutic journey. 

She based Wholistic Healing Services and Healthy Hair to Toe to assist others start their “wholistic healing” journey in an reasonably priced, reasonable manner. 

About Healthy Hair to Toe

Healthy Hair to Toe is a neighborhood of people who find themselves concerned with studying extra about how nutrition and way of life selections will help them take cost of their very own lives. Stephany presents nutrition, health, and wellness companies to shoppers who lead totally different food life and have quite a lot of health backgrounds. 

Through her enterprise, she is working to bridge the nutrition and health hole in Black and Brown communities by way of nutrition schooling, toxin-free residing, sustainability, and general consciousness. 

What’s Next?

Stephany has the aim of bringing her data to print and media. She needs to proceed making an affect in the communities she serves each on-line and offline. 

Advice for Other Black Health, Wellness, and Fitness Business Owners

“Keep going. I know you’re tired. It’s been a long road of being unseen, unheard, and passed over for opportunities. However, there is a rare, yet genuine, opportunity that has been birthed from this movement to amplify Black voices and stories. Seize it and remain authentic in your ‘why.’ The rest will follow.”

Follow and Support

Website: https://healthyhairtotoe.com

Instagram: @the.wholistic.healer 

Facebook: healthyhairtotoe


Betthany Thomas – BMT Coaching

Betthany Thomas is a pharmacist, nutritionist, and private coach with a ardour for serving to busy ladies uncover the energy of food and motion to assist them really feel and perform higher bodily, mentally, and emotionally.

After graduating together with her Doctor of Pharmacy (PharmD) diploma and working for a couple of years, she was susceptible to dealing with some severe weight-related health issues attributable to stress-related consuming. 

Frustration, discomfort in her personal garments, and concern of getting to take a handful of tablets every single day lastly brought on her to achieve her breaking level in 2014. She determined that she wasn’t going to let one other birthday go with out getting her weight beneath management. So, she started working. An wonderful private coach and numerous hours of finding out healthy consuming ideas over the course of a number of months helped her get to her aim weight, which she has stored to for six years.

Since then, she determined she not wished to work in the “sick care” enviornment and promote the use of remedy for coping with persistent situations. Instead, she took to the energy of food as drugs for each thoughts and physique and based BMT Coaching. 

Betthany is an AFPA-certified Nutrition & Wellness Consultant and Weight Management Specialist. 

About BMT Coaching

BMT Coaching goals to assist busy ladies undertake efficient, uncomplicated, sustainable methods that work for his or her distinctive life. 

BMT Coaching’s companies embrace particular person nutrition teaching (BMT Blueprint), which incorporates customized tech-enabled weekly meal planning and one-on-one classes for weight administration; a digital health subscription (BMT Body Boost), consisting of weekly dwell on-line lessons with lower-impact, difficult strikes; and customized remedy administration (Pharmedy), which helps ladies simplify their lives by shifting the focus from tablets to food selections as a treatment for sure persistent situations akin to diabetes, hypertension, and excessive ldl cholesterol. For the Pharmedy service, Betthany works with ladies and their healthcare suppliers to streamline their remedy regimens.    

What’s Next?

Betthany’s major aim is to serve extra ladies, particularly Black ladies, from throughout the world who’re able to make holistic way of life adjustments, scale back the use of remedy, and be intentional about self-care by way of food and motion. 

Advice for Other Black Health, Wellness, and Fitness Business Owners

Betthany has three items of recommendation for different Black enterprise house owners in the business:

“Pray and hold trusting God, even when issues appear hopeless. Handling all the tasks of managing your enterprise and coping with the quite a few challenges of being a Black enterprise proprietor may be overwhelming at instances. I can really say that my religion is the solely factor that has stored me going as I’ve been constructing BMT Coaching.

Identify your mission, values, and priorities as a enterprise proprietor and stay true to them.  Record them and hold them someplace seen so you possibly can consult with them typically and so that you just always remember your ’why’. This will show you how to on these arduous days whenever you need to give up otherwise you’re tempted to do one thing that will not align with your enterprise imaginative and prescient. Remember that you need to consider in what you are doing to achieve success and that your enterprise ought to mirror your distinctive character and model.

Don’t be afraid to regulate your costs accordingly for the precious companies that you just present.  Realize that not everybody can be your consumer, and keep targeted on sustaining an ordinary of excellence in all the pieces that you just do.”

Follow and Support

Instagram: @bmtcoaching

Facebook: BMTCoaching

Website: https://bmtcoaching.com

Darlene “Dee” Peters – Deep Wellness NOLA

Darlene (Dee)

Dee Peters is an authorized Nutrition Coach, half-marathon runner, spouse, mother, and founder and Chief Wellness Officer of Deep Wellness NOLA. She describes herself as a “late-in-life athlete” when, at simply over 40, a good friend motivated her to hitch a gaggle that was training for a neighborhood race. Shortly after, she ran a half-marathon. Not solely did she grow to be extra severe, disciplined, and dedicated to her personal health, she wished to encourage others to do the identical. Years later, Dee pursued her certification in Nutrition Coaching, and she based Deep Wellness NOLA in 2019.

Determined to defy the odds and on a mission to make every single day an important day, Dee is thought for her sharing of concepts, enormous coronary heart, inspiration to others, love of cooking and consuming, and dedication to bodily wellbeing.

Dee is presently pursuing the Health and Wellness Coach Certification with AFPA.

About Deep Wellness NOLA

Deep Wellness NOLA offers holistic health and wellness teaching. The holistic method is utilized to make sure that all aspects of a consumer’s life are evaluated to find out the greatest solution to develop and maintain a manageable and reasonable health and wellness plan and additionally to help shoppers with different components which are essential to their general health and wellness outcomes. 

Deep Wellness NOLA adopts a Centoring Approach—half Coach, half Mentor. All shoppers are handled as the valued people they’re and are endorsed to acknowledge sure triggers and patterns of conduct which are detrimental to optimum residing. 

Through an emphasis on self-care, Deep Wellness NOLA dives straight in to additionally help with healthy meal preparation and alternatives. The enterprise maintains common contact with shoppers to offer much-needed assist. 

Deep Wellness NOLA is totally different as a result of shoppers aren’t compelled to comply with restrictions and guidelines however are empowered to make selections that result in nice rewards.

What’s Next?

In the quick time period, Dee plans to help her local people, which is a COVID-19 hotspot, in responding to the pandemic. In the long run, Dee hopes to take her companies on-line to empower as many individuals as doable. 

Advice for Other Black Health, Wellness, and Fitness Business Owners

“There is a huge need for our services. We can meet the needs of any gender or age group. If you are in the health and wellness sphere, [you have a calling and] a need to serve others, keep pressing and pushing. Do not get discouraged! We have the power to change the world, one life at a time. This is a huge responsibility but one that we are equipped for. If the COVID reports regarding the impact on the African-American community didn’t serve as confirmation for you, then I’m here to tell you that our expertise is required. There’s someone out there who’s waiting on you to step out and step up. Won’t you join me in making a difference?”

Follow and Support

Instagram: @deepwellnessnola

Oliver Hester – Primetime Sports and Fitness

OliverOliver Hester is a private coach, cardio kickboxing teacher, and sports activities efficiency coach. He works with youth, highschool, and skilled athletes.  As a U.S. Army veteran, he has a ardour for working with energetic army, veterans, and spouses by way of his enterprise Primetime Sports and Fitness. 

About Primetime Sports and Fitness

Through Primetime Sports and Fitness, Oliver offers health teaching to shoppers of their properties or in varied amenities in his neighborhood. He works with youth, highschool, and skilled athletes, and he additionally works with energetic army, veterans, and spouses. Oliver’s companies additionally embrace nutrition and wellness recommendation. 

Additionally, Oliver presents free health clinics for our youth as he strives to make his neighborhood higher and more healthy. 

What’s Next?

Oliver’s aim is to open a health facility the place he can broaden his companies and have a secure and constructive setting for his shoppers.

Advice for Other Black Health, Wellness, and Fitness Business Owners

“I obtained my private and kickboxing certifications at 40 years previous. It’s by no means too late to find your ardour and love for one thing and by no means be afraid to realize your targets and desires! Make a plan, get good recommendation, educate your self, and take pleasure in the course of.“

Follow and Support

Facebook: coachhesptf


Monique Addison-Stinson – PHATT Life

Monique Addison-StinsonMonique Addison-Stinson is an AFPA-certified Nutrition and Wellness Consultant who was impressed by her religion and her church neighborhood to assist individuals lead more healthy lives. 

After years of being an chubby, energetic churchgoer, she had an epiphany when she got here throughout scripture that learn, “Beloved, I wish above all things that thou mayest prosper and be in health, even as thy soul prospereth” (3 John 1:2).

She realized that being unhealthy was not what God wished for her, so she dramatically modified what she ate and moved extra. However, whereas she was on her personal health journey, Monique observed that different parishioners accepted their illnesses as regular. 

Monique learn in the Duke Divinity Journal that weight, psychological health, coronary heart illness, and stress are the most crucial points regarding clergy. She additionally learn a examine of South Carolinian African American Episcopal Pastors that discovered that 93% of A.M.E. pastors had been chubby, 68% of A.M.E. pastors suffered from hypertension, and 35% of A.M.E. pastors suffered from two or extra persistent health situations akin to diabetes.

She based phattlife.org to deal with the fundamental health points in the Christian neighborhood. 

About PHATT Life

PHATTLife is the solely wellness neighborhood that helps burned out ministry leaders and helps them regain their power and health in order that they have the stamina for ministry.

What’s Next?

Monique will quickly be launching a podcast referred to as The Gospel of Wellness, which she hopes will attain tens of millions. She needs to assist church buildings create efficient wellness ministries and to supply wellness areas completely for ministry leaders. 

Advice for Other Black Health, Wellness, and Fitness Business Owners

“Support and collaborate with each other and take the message of health and welness back to our communities.”

Follow and Support

Website: https://phattlife.org/

Instagram: @phattlife

Shannon Whittingham – Sincerely Shans

ShanonShannon Whittingham is a nutritionist and health coach who prides herself on working each day to encourage all to thrive from inside. Her tenet is that “taking a holistic and personalized approach to health is necessary to achieve optimal health.” 

After her private expertise overcoming depression and poor consuming habits, she accomplished her Master’s diploma in Nutrition and dietetics and gained ample expertise conducting medical nutrition remedy alongside physicians. Shannon based Sincerely Shans to assist others foster a holistic method to health. 

About Sincerely Shans

Sincerely Shans is a wellness firm whose mission is “to inspire and teach all how to thrive from within through holistic health and nutrition.” The companies she presents are based mostly on her authentic Fingerprint Method, which is the concept that every particular person has distinctive wants, and her aim is to grasp the root reason behind any health irregularities and assist shoppers deal with their complete wellbeing.

Her companies embrace one-on-one teaching, membership to the Thriving Women’s Collective, seminars, lessons and workshops, model partnerships, and YouTube movies. 

What’s Next?

Shannon’s aim is to make Sincerely Shans the largest, most worthwhile, and most profitable holistic health and nutrition non-public apply in New York. 

Advice for Other Black Health, Wellness, and Fitness Business Owners

“Be your authentic self and serve your community.”

Follow and Support

Website: www.sincerelyshans.com

Instagram: @SincerelyShans

Facebook: SincerelyShans

Natasha Frisk – Fitness and Energy with Natasha

NatashaNatasha Frisk is an AFPA-certified Holistic Nutritionist and founding father of Fitness and Energy w/ Natasha. She deeply believes in the function of mindfulness, fueling the human physique with entire, plant-based meals, and health to assist individuals obtain holistic wellness. 


Fitness and Energy with Natasha is a web-based holistic wellness apply providing customized dietary, health, and wellness companies utilizing an method referred to as Whole Body Wellness. Natasha’s applications encourage shoppers to eat meals as near their pure kind as doable and educate shoppers on reset their minds to deal with their our bodies higher. 

Through her enterprise, Natasha educates people about the advantages of consuming a plant-based food regimen and entire meals. She builds particular person wellness plans which are versatile and reasonably priced in order that they’ll realistically assist shoppers construct healthy, long-term habits. 

Ultimately, Natasha’s targets are to assist healthy weight loss amongst her shoppers and encourage ladies and households to cook dinner extra and develop extra food. 

What’s Next

Natasha’s greatest aim is to personal a Whole Food Plant-Based food truck together with her husband. 

Advice for Other Black Health, Wellness, and Fitness Business Owners

“Keep inspiring our community that food and wellness is a must for us to thrive. We do not all have to fit in one mold; showing that helps others feel confident and comfortable.”

Follow and Support

Website: www.fitnessandenergy4u.com 

Instagram: @fitnessandenergy

Facebook: fitnessandenergy4u


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